Chance The Rapper Has Released The Video For 'How Great', To Be Specifically Viewed On A Phone

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    Chance The Rapper Has Released The Video For 'How Great', To Be Specifically Viewed On A Phone
    POSTED Oct 21 2016


    Chance The Rapper has never been the one to do things conventionally and today's release of his 'How Great' music clip is no different. Shot purely in black & white, the video has been shot in portrait mode on an iPhone which means you're best to view it on a phone for best results - a suggestion made clear by Chance. The clip opens with Chance's cousin, Nicole singing her joyous intro, then pans out to reveal a gospel choir. The shot then switches to someone playing a drum machine, before Chance The Rapper appears, followed by Jay Electronica. It's a beautifully shot clip and its homemade quality adds to its charm. 

     

     

    Despite his initial hesitations, Chance shared the video via his Twitter. 

     

     

     

    As the beginning suggests, the video is best viewed on your phone with your portrait screen locked. 

      

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Submitted by Site Factory admin on Fri, 21/10/2016 - 13:02


Chance The Rapper has never been the one to do things conventionally and today's release of his 'How Great' music clip is no different. Shot purely in black & white, the video has been shot in portrait mode on an iPhone which means you're best to view it on a phone for best results - a suggestion made clear by Chance. The clip opens with Chance's cousin, Nicole singing her joyous intro, then pans out to reveal a gospel choir. The shot then switches to someone playing a drum machine, before Chance The Rapper appears, followed by Jay Electronica. It's a beautifully shot clip and its homemade quality adds to its charm. 

 

 

Despite his initial hesitations, Chance shared the video via his Twitter. 

 

 

 

As the beginning suggests, the video is best viewed on your phone with your portrait screen locked. 

  

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