Snapchat's stocks have fallen after Rihanna publicly condemned the app's behaviour.
Earlier in the week Snapchat gave users the chance to decide whether they'd slap Rihanna or punch Chris Brown.
They apologised but Rihanna has rejected their apology writing on Instagram, "throw the whole app-ology away."
Since then, stocks have fallen 4 per cent which equates to about $600 million in market capitalisation, according to CNBC.
The last time it suffered a decline this large was when Kylie Jenner said she was "bored" of the app.
If you're gonna mess with Rihanna you've really got to be prepared to lose badly. Snapchat is learning its lesson right now.
Rihanna let them KNOW. RIP SNAPCHAT. pic.twitter.com/UPHYMCciCC
— (@Ioveonthebrain) March 15, 2018