Back in 2014, Cardi B claimed that "a hoe never gets cold", and a recent scientific study has finally proved her right.
The British Journal of Social Psychology has published a study called “When looking ‘hot’ means not feeling cold: Evidence that self-objectification inhibits feelings of being cold”, taking a look at whether the amount of skin women showed affected their experience with temperature.
Speaking about the study in a TikTok, University of South Florida grad student Roxanne Feig explains, “It seemed like what Cardi was saying was that she was too focused on how she looked and what she was wearing to feel cold. We wanted to test that — scientifically — and so we did. And it’s true.”
@naia_papaia @iamcardib please share your thoughts! #fyp #science #psychology #greenscreen
The researchers tested Cardi's hypothesis by speaking to women outside nightclubs and asking them how cold they felt. They then took (anonymous) photos and sorted them by skin exposure. To check whether alcohol was affecting their experience with the weather, they also assessed how many drinks the participants had consumed prior to lining up.
In the abstract for the study, the researchers reported, "Our hypothesis was supported: women low in self‐objectification showed a positive, intuitive, relationship between skin exposure and perceptions of coldness, but women more highly focused on their appearance did not feel colder when wearing less clothing." Essentially, those wearing less clothing didn't feel the cold as much because they were thinking about how good they looked to those around them.
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If you're looking to learn more about the study, the full paper is here. If Cardi has any more hypotheses, then we'd love to hear them, because it turns out she's usually on the money.
