When Kodak Black, Travis Scott and Offset released ZEZE a couple of weeks ago, they probably didn't expect the reception they got.
While it's a massive streaming hit, racking up nearly 45 million streams on YouTube, memes started flying when people realised they loved the song's tropo beat but weren't vibing so much on the three rappers' vocals.
In a logical next move (we guess?), social media has exploded into the #ZEZEChallenge, led by aspiring rappers who are rapping or singing their own verses over the ZEZE beat instead.
By the way, you can win a $250 Visa Prepaid gift card just by saving ZEZE on Spotify!
COMP CLOSED
Winner: Jordan Cavallaro, Gilles Plains, SA
WHOA #zezechallenge @TylynnMusic pic.twitter.com/Uw8q6rx3E3
— Zeze Challenge (@zezechallenge) October 15, 2018
WHEN YOU HOST YOUR OWN PARTY#ZEZEChallenge pic.twitter.com/mfDBlo1WDq
— Zeze Challenge (@zezechallenge) October 15, 2018
The attraction that this has gotten I’m not gonna lie I did not except, thank you to everyone that’s hit me and been reposting, I forgot I didn’t post on twitter, so hey my twitter followers heres my #ZeZeChallenge but Yard style #AlicaiHarley pic.twitter.com/RxjLFXQx7s
— Hot Shot (@AlicaiHarley) October 20, 2018
Twitter cut me off at the end but #ZeZeChallenge FWM pic.twitter.com/qgpv5546qC
— 1919 (@bellaboomin_) October 29, 2018
I GET CLEAN MONEY, so I TALK TO HIM DIRTY #ZEZECHALLENGE pic.twitter.com/K4jUZ9NMIm
— MURK™ (@MiyaMurkin) October 22, 2018
And there's even a bonus violin cover!
She killed this #zezechallenge pic.twitter.com/BZsy1jaMk4
— Zeze Challenge (@zezechallenge) October 16, 2018