Spotify has teamed up with The Weeknd to allow fans to experience his new album After Hours in a whole new way, and we're loving it.
They're using artificial intelligence technology to allow fans to have a one-on-one chat with The Weeknd's alter ego, which has blown us away. If we didn't know better, we'd think we were chatting to The Weeknd over FaceTime!
If you visit Spotify's website, you can have a chat with The Weeknd's alter ego. He addresses you by name and shares how you've streamed his music throughout his career based on your listening data.
He'll tell you how often you've listened to After Hours, your favourite Weeknd track, the first song of his you heard, and when you started listening to him.
The experience then turns into a listening session for After Hours, featuring two people - you, and The Weeknd. What more could you want?
show me your stats ! https://t.co/5bcaY3JDZj @Spotify pic.twitter.com/4mWPv6x6Uj
— The Weeknd (@theweeknd) August 18, 2020
READ MORE: How The Weeknd Comes Alive In 'After Hours'
If you're looking to hear After Hours in a whole new way, check it out here. It's called the Alone With Me experience, and if you close your eyes, it's like you're talking to the man himself.